Sounds like OJO time Lets hear it for PlayOJO’s new campaign
By Harry
Updated 3 Jul, 2025

Listen up, peeps… it sounds like OJO time! We love keeping things fresh here at the home of fun, so OJO’s had a bit of a makeover. We’re so excited to launch our brand-new TV and digital advertising campaign, which highlights everything there is to love about the world of PlayOJO.
Sounds like OJO time!
As you know, we’re all about the fun and our ‘Sounds like OJO time’ campaign is exactly that – fun, fresh and vibrant. We wanted to make it clear that whenever you hear that famous OJO sound, it can only mean one thing: it’s time for fun!
But don’t just take our word for it! Watch (and listen to) our brand-new TV ads that launched earlier this week – we hope you love them just as much as we do.
Say hello to our new OJO faces!
While we loved our outrageous Madame OJO, we thought instead of having one character emphasising everything that’s fun about OJO, why not have loads? That’s why you can see so many fun new faces in our TV ads and across the site.
Have a boogie and see how many of our new characters you can spot. Don’t worry if you can’t find them all – you’re going to be seeing a lot more of them soon!
Feel the fun!
Like the sound of that? You can feel the fun at PlayOJO, with all the latest slots, live casino and bingo games, with no wagering, ever!
Whatever you like to play, we’ve got something for everyone, and you’ll get money back on every single game, win or lose. What’s that? It sounds like OJO time!
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Harry
About the author
Harry is a copywriter at PlayOJO, specialising in bingo and with more than six years’ experience in the sports and gaming industries. When he’s not crafting catchy copy he can be found watching football, fussing over his cat or being way too competitive in a pub quiz.
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